by InUnison Admin | Nov 14, 2023 | Article, Marketing, Social Media, Website
In the fast-paced digital era, the success of small local businesses hinges on their ability to establish a robust online presence. Here are five essential tips to guide you in building a strong and influential digital footprint for your business: 1. Invest in a...
by InUnison Admin | Aug 29, 2023 | Article, Marketing, Social Media
When someone wants to see local business promotions or get updates on friends, they turn to social media. Indeed, Pew Research reported that over 80% of U.S. adults 18 to 49 use at least one social media site, as do 73% of 50 to 64-year-olds. A social media...
by InUnison Admin | Aug 1, 2023 | Article, How To, Marketing, Social Media
With an effective social media marketing funnel, small businesses increase brand awareness and drive site visits. Learn how to craft your blueprint and leverage technology. When someone wants to see local business promotions or get updates on friends, they turn to...
by InUnison Admin | Jul 11, 2023 | Article, How To, Marketing, Social Media
A how-to video is a great way to engage your existing customers, showcase your industry expertise, and recruit new customers. A Google/Ipsos study found that how-to videos earn the most attention of any content category on YouTube: More than 70% of people prefer to...
by InUnison Admin | Mar 7, 2023 | Article, Marketing, Social Media
Data science in marketing can be used for channel optimization, customer segmentation, lead targeting and advanced lead scoring, and real-time interactions, among others, by providing valuable insight into customers’ preferences and behaviors. Provided by...
by InUnison Admin | Feb 21, 2023 | Article, Customer Service, Marketing, Social Media
Summary: There are four primary categories of luxury shoppers: window shoppers, personal stylists, occasional splurgers, and big spenders. Luxury brands often fail their customers during the “consider” phase of their journey. By Kate Moran, NNGroup.com This article is...
