by InUnison Admin | Jul 16, 2024 | Article, How To, SEO, Website
One powerful tool that local businesses can leverage is the Google Business Profile. Formerly known as Google My Business, this free platform offers a range of benefits designed to enhance visibility, attract customers, and foster engagement. What is a Google Business...
by InUnison Admin | Jul 2, 2024 | How To, Marketing, SEO, Website
Keeping up with SEO is crucial because this world is moving fast. Recently, Google has made several changes that have made SEO different but still very important. Because of those changes, here’s an overview of what Richmond businesses need to know to stay ahead. The...
by InUnison Admin | Jun 18, 2024 | Article, How To, Marketing, Operations, Productivity, Research, Website
By now, everyone has heard of ChatGPT and how it will either drive everyone out of work or make their work-life balance easier and more fulfilling. Seemingly overnight, a cottage industry has sprung up around ChatGPT and similar chatbots. On the back of...
by InUnison Admin | May 21, 2024 | Article, Content Management, Email, How To, Marketing, Research, Sales, Website
In the competitive landscape of small businesses, understanding your customers is key to success. By analyzing customer data effectively, you can uncover valuable insights that drive growth and foster lasting relationships. Here are three powerful ways small...
by InUnison Admin | May 21, 2024 | Article, Content Management, How To, Marketing, Sales, Website
from the Nielsen Norman Group, written by Rachel Krause, April 28, 2019 Summary: Stories build empathy and make the user needs and pain points memorable to your team. Effective stories speak the language of the audience, are rooted in data, and take...
by InUnison Admin | Apr 9, 2024 | Article, Marketing, Technology, Website
JPEG (Joint Photographic Experts Group) and WebP are both image file formats, but they differ in several key aspects, including compression efficiency, file size, and browser compatibility: Compression Efficiency: JPEG: JPEG files use lossy compression, meaning that...
