by InUnison Admin | Mar 28, 2023 | Article, Marketing, Sales
It’s so much more than a simple calculation—pricing, especially the practice of psychological pricing, can have a real impact on the purchasing decisions of your customers. written by Alexa Collins at Shopify Pricing can be used as a marketing strategy or as a way to...
by InUnison Admin | Mar 28, 2023 | Article, Content Management, How To, Marketing
You guessed it—it’s time to hop on the bunny trail and start thinking about your Easter marketing and promotions. While not all of your customers may celebrate Easter (although 80% of Americans celebrated Easter last year), most people will welcome any additional...
by InUnison Admin | Mar 14, 2023 | Article, Case Study, Marketing
Here are examples of companies using data science in marketing. Provided by netguru.com Airbnb Airbnb is the perfect example of how data science can be applied to marketing to astonishing effect. It’s important to note that the key to their resounding success is...
by InUnison Admin | Mar 7, 2023 | Article, Marketing, Social Media
Data science in marketing can be used for channel optimization, customer segmentation, lead targeting and advanced lead scoring, and real-time interactions, among others, by providing valuable insight into customers’ preferences and behaviors. Provided by...
by InUnison Admin | Feb 21, 2023 | Article, Operations
Are you ready to spring clean your small business? Here are six ways you can freshen things up at your company. From Forbes 1. Tidy Up Your Website It’s no secret that your small business website can help your business grow and evolve. But if you let much-needed...
