by InUnison Admin | Aug 29, 2023 | Article, Marketing, Social Media
When someone wants to see local business promotions or get updates on friends, they turn to social media. Indeed, Pew Research reported that over 80% of U.S. adults 18 to 49 use at least one social media site, as do 73% of 50 to 64-year-olds. A social media...
by InUnison Admin | Aug 22, 2023 | Article, Marketing, Technology
Small to medium-sized businesses can make their operations more efficient by using AI tools to attend to tasks they might not have the time or the resources for. Why it matters: Small businesses usually have fewer resources than large enterprises, but they can use...
by InUnison Admin | Jun 27, 2023 | Article, Email, How To, Marketing
Email marketing remains a core component of most communications strategies. Here’s what’s new in the world of email marketing for small businesses. According to data from HubSpot, 77% of marketers report increased engagement with customers via email over the...
by InUnison Admin | Jun 6, 2023 | Article, Marketing
The co-founder of branding agency Defiant gives some key tips on thriving during moments of crisis, from looking to the past to the power of humor. from MailChimp When it comes to business, there’s often a tendency to obsess over the future and focus on the next...
by InUnison Admin | May 16, 2023 | Article, Customer Service, How To, Marketing
From referral schemes to stepping up your mailing list, here are five tried-and-tested strategies to boost retention and loyalty. from Courier. It costs businesses tons more to find new customers than it does to keep existing ones – anywhere from five to 25 times as...