by InUnison Admin | Aug 29, 2023 | Article, Marketing, Social Media
When someone wants to see local business promotions or get updates on friends, they turn to social media. Indeed, Pew Research reported that over 80% of U.S. adults 18 to 49 use at least one social media site, as do 73% of 50 to 64-year-olds. A social media...
by InUnison Admin | Aug 22, 2023 | Article, Marketing, Technology
Small to medium-sized businesses can make their operations more efficient by using AI tools to attend to tasks they might not have the time or the resources for. Why it matters: Small businesses usually have fewer resources than large enterprises, but they can use...
by InUnison Admin | Aug 15, 2023 | Article, Operations, Research, Technology
In the final segment of our 2023 State of Local report, we delve into the realms of innovation and adaptation. As highlighted in our previous breakout, local businesses are grappling with concerns about the future, necessitating strategic adjustments and innovative...
by InUnison Admin | Aug 15, 2023 | Article, Customer Service, Hiring, How To, Human Resources, Internships, Management, Workforce
Unfortunately, some customer service teams have developed a less-than-desirable reputation. This is because bad experiences haunt customers — like being left on hold for thirty minutes, or having to repeat the same problem three different times, or speaking with a rep...
by InUnison Admin | Aug 15, 2023 | Article, Email, Marketing
While email marketing may not get the attention some newer marketing channels get, it’s still a terrific way to generate leads and convert more prospects for your business. With that in mind, we want to share some email marketing best...
by InUnison Admin | Aug 8, 2023 | Article, Customer Service, How To, Management
A measurable and data-driven customer experience management (CEM or CXM) strategy ensures you provide value at every buyer journey touchpoint. As a result, you’ll keep leads and customers in your pipeline instead of pushing them to your competitors. In this article,...
